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ekn links - export strategy

If you're a US based company - you need to be exporting to the world!

Exporting can help your business:

• Enhance domestic competitiveness while increasing sales and profits!

• Reduce dependence on existing markets and extend the sales potential of existing products.

Stabilize seasonal market fluctuations and sell excess production capacity.

In 2002, U.S. companies exported $682 billion in goods and $292 billion in services for a total of $974 billion supporting more than 12 million higher paying U.S. jobs, strengthening companies and farms, and improving the US tax base. Global trade today, has become an integral part of everyday life, accounting for more than 23 percent of economic growth in 2002.

According to the U.S. Small Business Administration (SBA), small firms represent 99.7 percent of all employers, generate 60 to 80 percent of net new jobs annually and account for 97 percent of all U.S. exporters.

 

ekn links will help you answer the basic exporting questions and we will assist in creating an export strategy for your products or services:

  1. Which of you current products should be selected for export development? What modifications must be made to adapt them for overseas markets?
  2. Which countries are targeted for sales development?
  3. In each country, what is the basic customer profile?
  4. What marketing and distribution channels should be used to reach customers?
  5. What special challenges and strategy must be used to address the new market?
  6. How will the product's export sale price be determined?
  7. What specific operational steps must be taken and when?
  8. What will be the time frame for implementing each element of the plan?
  9. What personnel and company resources will be dedicated to exporting?
  10. What will be the cost in time and money for each element?
  11. How will results be evaluated and used to modify the plan?

ekn links will work with your management team during the entire export process connecting your team with the proper channels throughout government and within your new market.

ekn links  PO Box 278213 Miramar, Florida 33027  Phone 1.954.558.9599

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