Prof. Ken's success in the

Toy Industry

We have helped to launch and build several key toy brands. Generating over $1MM in revenue and winning a couple of best Toy Awards along the way.

Best Toy Winner

Prof. Ken helped to market "Crazy For Cupcakes" generating $75K in revenue in 6 months and winning a Best Toy Award from Dr. Toy.

A concentrated Blog campaign was used to hit only Mommy Bloggers and a viral video was created for buzz.

New Kite Line

Prof. Ken helped to market "Crazy For Cupcakes" generating $75K in revenue in 6 months and winning a Best Toy Award from Dr. Toy.

A concentrated Blog campaign was used to hit only Mommy Bloggers and a viral video was created for buzz.

Best Toy Winner

Prof. Ken helped to secure a licensing deal with the Natural Museum of History to develop the OLOGY line of toys. With 7 items in the portfolio the line generating nearly $470K in revenue one year and winning a Best Toy Award from Dr. Toy.

A concentrated industry campaign was used to hit buyers, an online component was developed to keep kids interest and a viral video was created for buzz.

Best Toy Winner

Prof. Ken helped to market "Crazy For Cupcakes" generating $75K in revenue in 6 months and winning a Best Toy Award from Dr. Toy.

A concentrated Blog campaign was used to hit only Mommy Bloggers and a viral video was created for buzz.

Prof. Ken can help your company redefine goals and strategies.

Challenge: How can we reposition a thirthy-year-old company?

Issue: Dated brands, sluggish sales and loss of profits forced this company to rebrand itself and look for investors.

Solution: Rebuild corporate identity from inside out starting with core selling techniques to the logo. Evaluate the product being sold and reposition all products for better margins. Rebuild and launch a new web site and online campaign. Promote products with viral videos online and to trade.

Results: Increased profits by 11%, sales increased over 20%, reduction of cost over 22%, great spike in online sales and traffic, the company sold off to investment group.

View Additional Product Sales Videos Below.

ekn links is a growth marketing firm that focuses on  winning your customers to create lifetime value using targeted consumer engagement strategy, marketing, and social media.

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Disclaimer: Testimonial are based on what our clients share with us and assume it to be factual. We don't verify their financial statements. We don't guarantee any results and you should know that building a business and investing in marketing is a risk.