Press releases aren’t just for big corporations — they’re a powerful (and free) way for small businesses to get noticed. This blog breaks down what a press release is, why it works for publicity, and exactly how to write one that grabs attention. You'll also get insider tips on where to send your release, how to follow up, and how to repurpose it for more visibility. Whether you're launching a product or sharing community news, this guide shows you how to turn your story into